Freestanding signage is one of the most common and effective types of signage used today.
Freestanding signs offer businesses a higher degree of visibility at different eye levels. This allows businesses maximum exposure while allowing motorists to easily distinguish their establishment from other businesses while passing by. These signs can be created to be simple or complex, architecturally low profiled or bold and bright.

Some freestanding signs are built to include LED display units, reader boards, or time and temperature display to further attract a larger view audience.